Moonrise, Maui, boldlygosolo, solo travel A debate rages in the travel writer community about whether to take freebies when traveling or not. The writer of this Huffington Post blog post on travel writing says she takes them and doesn't have a problem with it.

This is somewhat off topic for boldlygosolo but I'm interested to hear what you think.

As the writer says, the freebie topic is controversial in journalism circles. Hard-core news journalists don't take subsidized travel. No free food or lodging. No airfare. Major metropolitan newspapers ask freelancers to sign contracts that they haven't taken subsidized travel. (which often leads to a "don't ask, don't tell" policy by writers and editors who don't routinely ask if a trip was subsidized.)

And yet, newspapers pay freelancers mere hundreds of dollars for a story. If that. Not close to covering the costs of a trip, let alone allowing a writer to earn any money. So many, many travel writers go on press trips (read: free) or FAM trips (read: free).

The writer at the Huffington Post (which pays zilch for travel stories) says, "If we all had to pay our own ways, travel writing would be reserved for the rich, resulting in a limited point of view."

Yes and no. I've based most of my travel writing on vacations I've taken, that I would have paid for in any case. Many travel writers subsidize their writing careers by doing other writing that pays well. Or at least better than travel writing does.

But many writers still take free trips to go places they weren't heading to on their own.

And, as the writer points out, some trips are ridiculously expensive. Cruises for $10,000. Hotel rooms for $700.

If you're reading about those I'm going to guess it's highly likely the
writer was subsidized. Whether they write that they were or not. Is
that bad? Wrong? Do you want to read about those luxury vacations? Do
you care if someone took something for free to get the access to write
about them? Is it important they state that?

I have taken two free trips in my lifetime, neither of which I wrote about for a newspaper that forbids it. Only for this blog. I seldom take press trips, for a variety of reasons, but that also limits what I'm able to write about. If I can't afford to go, it doesn't become a travel story.

Debate this: Do theater reviewers pay for their tickets or take them for free? Do you care?

Car reviewers are given cars to test drive and I'm pretty sure they don't pay for that privilege. Do they then write a more positive piece because the car company did them a favor?

The travel writer question remains. Should writers lose money to write travel stories? Are travel writers necessarily biased if they take free trips? Do you think they wouldn't write about the negatives if their trip was paid for?

Actually, I believe bad trips often are just dropped as stories. Who wants to read an entire story about where not to go? What do you put in the story's sidebar. "Don't eat at this restaurant?" That's why travel stories mostly are upbeat. They're supported by advertising and advertisers aren't particularly encouraged by negative stories.

So, do you distrust stories based on subsidized travel? (The thing is, you read plenty of those stories, trust me. You just don't know it most of the time.)

Tell me.

Photo: Ellen Perlman. Moonrise, Maui.

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3 responses to “Do freebies result in biased travel stories?”

  1. justcorbly Avatar
    justcorbly

    The FTC, I believe, recently required bloggers to disclose that the product they are reviewing was a freebie. E.g., if a blogger reviews a toaster the toaster company sent them for free, they need to disclose that.
    I’d like to see travel writers do the same: Tell us who is footing the bill.
    Accepting a freebie doesn’t necessarily mean a writer is going to slant the review. Frankly, if they are a professional with a reputation and a career at stake, I’d assume they’d make an extra effort to be honest rather than risk being outed as a mouthpiece. Maybe that’s naive, but I can see no harm in telling folks who paid.

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  2. Gray Avatar

    I think comped trips are a necessity in the travel writing field, simply because travel writers/bloggers don’t have unlimited funds to sample all possible resorts, destinations and experiences that want some press.
    I agree 100% with justcorbly, though: If travel bloggers are required to disclose, then it’s only fair that travel writers for magazines and newspapers disclose as well. I don’t think freebies necessarily create biased reviews, as long as the person doing the writing has integrity and makes it clear up front to the sponsoring party that they will be honest in their writing about their experiences. There are ways to be critical about an experience without being inflammatory, but if the entire trip was terrible, then I think the sponsoring party and the writer need to agree about how they want to handle that. In which case, you may be correct, and the writer just doesn’t write about it at all. Is that “bias by omission”? I don’t know. I haven’t yet been put in that position, thankfully.

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  3. Ellen Avatar

    Thanks for the input justcorbly and gray. I wonder whether this issue will ever get resolved in a satisfactory way for the writers, travel-story publishers and readers.
    I’d love to hear from, say, the New York Times. I’d ask them if they only pay a few hundred dollars and a trip costs $1,000, who do they think is able to write that story for them?
    Is that person independently wealthy? Willing to do anything, including lose money to do the work, in order to get a byline?
    Do they check how their writers paid for their trip or work on the honor system? Do they look the other way, as in “don’t ask, don’t tell?
    Meanwhile, I’m left in a quandary on how to do my work. I mainly write travel stories either when my expenses are paid for (an earned privilege and only one paper I work for can afford to pay) or if I’m on vacation anyway.

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